Whether your business is online, offline, or omnichannel, Google reviews play a colossal role in your business’s reputation and attracting more customers.
In fact, 95% of consumers read online reviews before shopping, and 58% say they’d pay more for a brand or product with good reviews.
Clearly, getting more Google reviews is essential for every business, and QR codes are one of the best strategies for it.
Here’s how you can use a Google Review QR code to increase Google reviews.
What is a Google review QR code?
A Google Review QR code is a specific type of QR code that, when scanned, directs users to a Google review page of a business. Businesses often use these QR codes to encourage customers to collect customer feedback and increase Google reviews.
How to increase Google Reviews with a Google Review QR Code?
A Google Review QR code can go a long way in helping you increase Google reviews. Here’s how to use it for the best results.
Place the QR code strategically
The number of Google reviews you get will be directly proportional to how many people scan your QR code. Therefore, it’s crucial to strategically place the Google Review QR code so that a maximum number of people can scan it.
Find appropriate locations for placing your Google Review QR code. It can be inside the store or on channels like bills, product packaging, and advertising materials.
The placement of the QR code will depend on your business and preferences. However, make sure that it’s easily accessible and visible so that people can find and scan it.
Promote the QR code
Once your Google Review QR code is ready, it’s time to promote it and increase scans. Discover ways to promote your QR code and reach a broader audience.
For example, if you run a salon, you can have a Google Review QR code at the billing counter and ask consumers to scan it to give a review. Similarly, an automobile garage owner can put a QR code sticker on serviced vehicles, requesting customers to leave a review.
Incentivize consumers for reviews
Obviously, most customers leave a review if they have a good (or bad experience). In fact, 56% of consumers give a review if the product is excellent, and 41% do so if the product doesn’t meet their expectations.
However, 29% of consumers give a review because they were offered an incentive.
If you combine the two (good product/service + incentive), you can collect many positive reviews.
Therefore, develop an incentivized review strategy and integrate it with the Google Review QR code.
Monitor and respond to reviews
Collecting reviews is only half the work done. You must constantly monitor and respond to reviews to engage consumers and address their concerns. Responding to reviews (both positive and negative) shows that you care about your customers.
Benefits of a Google Review QR code
A Google Review QR code has several benefits for businesses looking to increase Google reviews. Here’s why you should use a Google Review QR code.
Using Google Review QR codes is a powerful strategy for increasing the number of online reviews for your business. By simplifying the review process, extending your reach through offline channels, and enhancing the overall customer experience, you can effectively grow your Google reviews and online reputation.
Google Review QR codes are not only a smart marketing move but also a customer-centric approach that can help your business thrive in the digital age.
Want to increase your online reviews with a Google Review QR code? Check out QRCodeChimp’s Google Review QR code.