If your digital business card doesn’t look great, you’re missing out on massive networking potential. Though digital business cards are meant to share in-depth information, their effectiveness depends largely on their design.
A fantastic-looking digital business card creates a solid first impression and hooks the users. If your digital business card looks great, users will want to stay longer and connect with you.
Not sure how a digital business card works? Watch this video to get started.
And creating a well-designed digital business card is easier than you think. All you need to do is follow these ten golden rules.
1. Choose the right template
The design and look of your digital business card will primarily depend on its template. Therefore, choosing the right template is crucial.
QRCodeChimp offers 20+ digital business card templates, with new ones being frequently added. Go through the templates and choose the one that suits your professional requirements.
For instance, if you’re a senior executive or manager, the below template could go well with your profession.
On the other hand, if you’re a musician or artist, the below template might be more suitable for you.
2. Use a professional profile image
If you want people to stay on your digital business card, you must create a solid, unforgettable first impression. And there’s no better way to do it than a professional profile image.
Now, what does a “professional” profile image mean? Well, the definition could change based on your profession, but here are some research-backed characteristics that you should try to incorporate in your profile image:
- Smile with your teeth.
- Click a photo that shows the head and shoulders and head to waist.
- Ensure unobstructed eyes.
- Pose with an asymmetrical composition.
- Flaunt your jawline with a shadow.
- Dress in formal clothing (kudos if you go for dark-colored suits).
- Click in front of a bright background and under ideal lighting conditions.
Avoid: It’s best to avoid unnecessary accessories and makeovers, such as hats, sunglasses, glare, eye shadows, etc.
3. Don’t overlook the background
The background of your digital business card is more important than you probably think. The wrong background color or image can instantly turn off the users and force them to leave your digital business card.
So, it’s vital to choose the right background that complements the design of your digital business card. QRCodeChimp offers an array of premade background patterns, images, and videos. Additionally, you can upload an image/video and use it as the background.
If you’re struggling to choose the right background, let us help you.
Ideally, the color of your background should contrast with the rest of your digital business card. So, if you use a dark design, use a light background to complement it.
You can also use patterns, images, and even videos as background, but don’t overdo it. Remember that the background is meant to complement the rest of your design, so make sure it doesn’t draw too much attention.
4. Select the right color palette
Another vital design element of your digital business card is the color palette. The color not only makes your digital business card vibrant and appealing, but it also projects your brand.
Therefore, selecting the right color palette that aligns with your brand and corporate identity is essential.
Let’s say you’re a manager at McDonald’s. The McDonald’s logo has red and yellow colors, so you can use the same color palette in your digital business card. This way, people will feel an instant connection when they visit your digital business card.
Even if you don’t represent a brand, you can strategically use colors to project your professional image.
Here’s where color psychology comes into the picture. The below chart shows the emotions triggered by different colors.
Hence, you can choose a color palette based on the emotions you want to trigger when people visit your digital business card.
QRCodeChimp lets you choose from a wide range of colors. You can pick a combination of primary and secondary colors to design your digital business card perfectly.
5. Choose the right font style
The font style or typography is another crucial element of your digital business card design. Apart from making your digital business card look beautiful, the right font will set the overall tone, provide a graphic balance, and establish a visual hierarchy.
QRCodeChimp offers 12 unique font styles to give your digital business card a perfect visual appeal. So, play around with the fonts and pick a font that fits your professional and brand image.
6. Edit your card style
You can take your digital business card design to another level by editing the card style.
QRCodeChimp offers various card styling options, including:
- Enable/disable card background
- Select background color
- Drop shadow color
By leveraging these options, you can take your digital business card from here:
There’s also a Drop Shadow section that lets you add a drop shadow to your digital business card elements.
7. Use a custom page loader image
The page loader image appears on the screen when the digital business card is loading. QRCodeChimp’s logo is the default page loader image, but you can set it to any image of your choice.
The best approach will be to use your brand’s logo as the page loader image. If the page takes time to load, users will see your brand’s logo, which will increase brand awareness and recall.
If you don’t represent a brand, you can add your picture as the page loader. You can also get a little creative and use unique images.
8. Provide all your information
You may think the information you include on your digital business card doesn’t affect the design. But it does influence the page’s visual hierarchy and symmetry, which, in turn, affects the design.
To put things into perspective, look at the two digital business cards below.
As you can see, when you share all your information, the digital business card looks complete and more visually appealing.
9. Use a compelling button with CTA
A digital business card is incomplete without a compelling call to action (CTA). A CTA makes your digital business card actionable by telling users what they need to do.
However, the importance of a button goes beyond actionability. It can enhance the aesthetic appeal of your digital business card.
A button placed strategically can segregate your digital business card into sections, making it easy to view and engage with.
QRCodeChimp lets you add a button with CTA to make your digital business card more actionable.
10. Keep it simple
With so many design and customization options available, it’s easy to over-design your digital business card.
However, the beauty lies in simplicity.
The purpose of designing your digital business card is to create a memorable first impression. You don’t have to show off your design skills to surprise or impress people.
So, stick to a sleek and simple design that gets the job done.
A digital business card can transform your networking and help you build meaningful connections. But to make your digital business card effective, you need to design it well.
The above tips will help you design your digital business card to perfection and create a memorable first impression. Implement these rules in your design process and make your digital business cards more appealing and impactful.
Ready to create a professional-looking digital business card? Get started with QRCodeChimp.