Of the many business applications of QR codes, smart product packaging is undoubtedly the most significant. The global smart product packaging market is projected to reach $38 billion by 2030. Good packaging protects your product. Great packaging protects your brand. Prominent brands like L’Oreal, Nestle, and Pepsi have used QR codes on product packaging to bridge the offline-online gap and increase customer engagement. If
You’ve taken the first step towards enhanced, user-centric marketing by including QR codes in your marketing strategy. However, the QR code generator you use will largely determine the success of your QR code campaigns. So, every brand should do proper research and due diligence before subscribing to a QR code platform. And if you’re not sure where to begin, we’ve got you covered. Here’s
As a forward-thinking brand, you probably already realize the applications and benefits of QR codes. The dilemma arises when you need to choose a QR code creator. Just type in “QR code creator” in Google, and you’ll come across dozens of tools and solutions. Which one should you choose? That’s the burning question of the hour, and we’re answering it for you. Go for
What’s your favorite branding and customer engagement tool? For some brands, it’d be the website. For others, it could be emails, content marketing, events, PRs, etc. But there’s one fantastic customer engagement and branding tool that many brands overlook. We’re talking about product packaging. Strategic product packaging can do wonders for your brand. And with smart product packaging, you can take your packaging to
Square-shaped QR codes might soon go extinct. Even after being out for almost three decades, most QR codes are still square-shaped. There’s nothing wrong with square QR codes, but let’s face it. They don’t look appealing. Moreover, with everyone creating similar-looking QR codes, you should make your QR codes stand out. A circular QR code looks unique and compelling and can help you get
The email, invented in 1971, is one of the oldest means of instant digital communication. Initially, it was used for quick and seamless communication within an organization, but it soon became the gold standard of marketing communication. Fast forward to 2022, almost all organizations use email to communicate with their audience, nurture leads, and drive sales and revenue. If you’re doubtful about the effectiveness
Networking and building connections is the key to generating leads, driving sales, and growing a community. Business cards have been the cornerstone of networking for years. But as the human attention span continues to plummet, many people who receive business cards toss them away without taking any action. Here’s where QR code business cards come into the picture. They make the contact-saving process effortless,
Card printing is a lucrative business with a healthy profit margin of 30-50%. Everyone uses business cards, so they’ll always be in demand. But how people use business cards is changing rapidly. Smart business cards are replacing standard business cards, and the global smart card market is projected to reach $30.7 billion by 2030. Businesses are investing in smart business cards powered by NFC
What’s the biggest determinant of career and business success? While several factors come into play, your success depends largely on your network and the relationships you build. In fact, 80% of professionals consider networking as “essential” for their career success. And the benefits of networking aren’t limited to a rewarding career. It’s equally important for your client/customer relationships and business growth. 75% of customers
PDF files are ubiquitous among businesses for sharing information. They’re secure, OS-independent, and versatile, making them ideal for sharing a wide range of information in a digital form. However, creating a PDF file isn’t enough. You must ensure people download and view it. Here’s where a PDF to QR code can help. You can use PDF QR codes to share PDF files with a
With over 1.39 billion active monthly users, Instagram is one of the largest social media platforms worldwide. Many prominent brands use Instagram to engage their users and cultivate loyalty. Nike, a sportswear brand, has over 200 million Instagram followers, making it one of the most followed Instagram profiles. Other global brands like Starbucks, Vans, Louis Vuitton, and Versace also have millions of followers. Instagram
The only way to measure the effectiveness of a marketing strategy is through analytics. The same goes for QR codes. Adding QR codes to your marketing mix can be one of your best decisions as a marketer. With QR code analytics, you can determine how your QR code campaigns are performing and how you can optimize them for better results. QRCodeChimp offers an advanced
With people spending more time online, digital and mobile channels are a natural choice for marketers. But despite the rise of digital media, you can’t afford to overlook traditional advertising channels like print and TV. Brands need to find ways to leverage online and offline channels to achieve the best marketing outcomes. Here’s where the concept of offline to online marketing (O2O marketing) comes
Are you regularly posting fantastic content on Instagram but not getting enough likes? Many brands experience low engagement on Instagram because of fierce competition and the reducing human attention span. If you want to grow Instagram likes organically and quickly, we’ve got you covered. Here are nine proven strategies you can implement to boost your Instagram likes and engagement. 1. Create content your followers
Do you want to leverage QR codes for your business but aren’t sure where to start? QR codes are an effective marketing tool that can integrate your online and offline channels and help you implement an omnichannel marketing strategy. However, many marketers are new to the world of QR codes, and it can be challenging for them to unleash the true potential of QR
QR codes have found applications in all industries, and everyone from startups and small businesses to global brands is using them. But QR codes remain an underutilized asset, mainly because of a lack of awareness. Even though QR codes have been around for about three decades, many brands are unaware of their true potential. If you’re wondering how to implement QR codes in your
The new era of restaurants is here — with digital menus and contactless guest experiences. QR codes are leading the post-pandemic innovation in restaurants. The restaurant sector is one of the leading users of QR codes. QR code menus have emerged as a prominent trend in the restaurant industry, as they enable restaurants to offer a touchless experience to guests. Apart from digital menus,
QR codes, discovered in 1994 by Denso Wave, have reshaped the marketing landscape. They rose to popularity in the early 2010s as they offered a cost-effective way to connect the physical and digital worlds. QR codes could be printed on any physical surface to drive digital actions like payments, information sharing, contact sharing, etc. However, they faded quickly, mainly because of a lack of
Human Resources (HR) is one of the most crucial departments in all organizations. It’s responsible for making an organization function smoothly. Therefore, upgrading HR technology is a priority for all organizations. 60% of the organizations consider increasing HR productivity as their biggest challenge. Creating and issuing employee business cards is one of the major HR responsibilities. Business cards are essential for all employees, especially
Whether you manage QR codes for clients, run QR code campaigns, or use QR codes for administrative uses, managing multiple QR codes can be challenging. Folders help you better organize your QR codes and manage them efficiently. You can create folders for different clients, campaigns, or applications as per your needs. Follow these steps to organize your QR codes in folders. Table of contents:
Regular exercising helps you lose weight, maintain strength, and look better. Research further shows that physical activity reduces the risk of heart disease and cancer and increases life expectancy by up to 6.9 years. However, people live busy lives, and they don’t get enough time to hit the gym. If you’re one of them, we’ve got you covered. This guide will unravel some fantastic
With millions of QR codes in circulation, your QR codes need to stand out. What if users could recognize your brand’s QR code without even scanning it? That’s what a logo enables you to do. Logos are the most recognizable brand identifier, and 42% of consumers believe a logo conveys a brand’s personality. Therefore, brands need to create QR codes with logos. Let’s discuss
From being used to track vehicles during manufacturing to becoming one of the biggest marketing trends of the decade, QR codes have come a long way. QR codes have found their way into all industries, with major brands like Starbucks, IKEA, General Motors, Walmart, Nike, etc., using them. The use cases of QR codes are substantial. Most brands leverage QR codes to bridge the
With 39% of adults globally being overweight, obesity is a major concern and a significant public health challenge. If you’re overweight, you could be at a higher risk of diabetes, hypertension, heart disease, bone problems, sleep issues, and some cancers. Besides, there’s too much confusion around weight loss and the right way to do it. Your diet, lifestyle, exercise, metabolism, and genetics all play
A dog name tag is a must-have for your dog. It provides crucial information about the dog and its owner, which can come in handy if the dog gets lost. Furthermore, you can use unique and attractive dog collars and tags to give it a stylish look. The pet accessories market is evolving rapidly, and pet owners have myriad options for dog name tags.
Let food be thy medicine, thy medicine shall be thy food. – Hippocrates You must’ve heard that you are what you eat, and it can’t be more true. Healthy eating has many benefits, such as improved heart health, reduced cancer risk, better gut health, lower diabetes risk, weight management, and more. In fact, research published in PLOS Medicine showed that healthy eating could increase
QR code bulk upload is a feature available in Pro and Ultima plans that allows you to create multiple QR codes at once by uploading an Excel sheet with QR data. Follow these steps to create QR codes in bulk using the bulk uploading feature. Note: For this tutorial, we’re creating vCard Plus QR codes in bulk. You can follow these steps for all
The white labeling feature allows you to change the scanning and landing page URLs. You can use your branded URL (like profile.YourCompany.com) instead of the default URLs to give your users a branded experience. To use a white label URL, you need to create a CNAME record for it in your domain host’s settings. Here’s a quick guide for creating a CNAME record in your
If you’re a marketing agency handling QR code campaigns for various clients, coordinating with each client can be challenging. QRCodeChimp allows you to classify QR codes into folders and share them with your clients. You can provide viewer or editor access to shared users. With folder sharing, you can keep your clients on the same page and better collaborate with them. Follow these steps
Merchandise QR codes are empty QR codes that allow merchants to add post-sale personalization to their products. You can create a batch of merchandise QR codes and place them on your products. Customers who buy the products can claim the QR codes and personalize them. Follow this tutorial to create, customize, and print merchandise QR codes. Part 1: Creating Merchandise QR Codes Follow these