You must’ve heard about direct-to-consumer (D2C) a lot over the past few years. It’s an emerging retail model in which brands sell directly to consumers instead of through retailers and distributors. Although D2C brands have been emerging since the advent of the internet, they have
Direct-to-Consumer (D2C) is a retail model in which a brand ships products directly to the customers instead of selling through distributors and retailers. As consumer behavior continues to become more convenience-oriented, D2C brands are experiencing rapid growth. Marketing and customer engagement are the keys to
